Social media is fast becoming a staple of any corporation’s public relations or marketing box of tools to reach out. It is not surprising, for it allows them access to customers and potential new customers much more cheaply than any other medium. Not too many of them know how to actually do this, though, and possessing a Twitter account or having a Facebook page by itself is not enough. While there have been wildly successful social...

Twitter is a micro-blogging service, which limits your entries to 140 characters of unstructured text. It allows you to follow people you like, and to have others follow you. With its 140 character limit, it would not be too far fetched to say that it is the SMS of the internet, with closed user groups thrown in. You could send a tweet, or a mass SMS using the same analogy, to everyone who follows you or you could target your tweets to...

FP – First Post. A nomenclature commentors on slashdot usually use when they get to be the first commentor on any article. I thought it’d be apt to use it as the title for the first post on the newly revived alphaque.com. Syok sendiri ! Starting a blog or a website (I still insist blogs are nothing more than personal websites) this time around was much easier than in 1996. Then I had to read through PHP-Nuke code and heavily...